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Great World Co. Holdings Ltd. is an investment holding company, which engages in the mineral resource and real estate businesses. It operates through the following segments: Intelligent Advertising and Railroad Media Business, Agricultural, Forestry and Consumer Products Business, Supply-chain Business, and Property Business. The Intelligent Advertising and Railroad Media Business segment offers mobile advertising media services for intelligent advertising and property market customers in the PRC. The Agricultural, Forestry and Consumer Products Business segment focuses on the cultivation of forestry and wood material products, Chinese herbal medicine ingredients and specialty agricultural byproducts, sales of processed, and prepackaged food/consumer products. The Supply-chain Business segment is involved in the sales of industrial, information technology, and other products as well as related R&D and product manufacturing activities. The Property Business segment refers to property investment and development, operating, and managing residential and commercial properties. The company was founded on August 24, 1999 and is headquartered in Hong Kong.