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Rego Interactive Co., Ltd. operates as a holding company that operates through its subsidiaries. The company through its subsidiaries provides marketing services. It operates through Marketing & Promotion Services and IT Solution Services segments. The Marketing & Promotion Services segment includes promotion and advertising services, where it assists enterprise advertisers in acquiring and/or reactivating users through planning, launching and/or managing their marketing campaigns; and virtual goods sourcing and delivery services, where it source virtual goods for enterprises and deliver the virtual goods to their individual customers for their user acquisition, engagement and/or retention purposes. The IT Solution Services segment provides services for the purposes of business diversification, enhanced market penetration and further business collaborations in broader business areas, where it provides mobile game and software development and maintenance services and solutions on lottery-related software systems and equipment during the track record period. The company was founded by Tian Huan in 2009 and is headquartered in Hangzhou, China.