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Mobvista, Inc. provides mobile advertising services. It also engages in game publishing business, including exclusive publishing and co-publishing businesses, as well as interest income business. Its products consist of Mintegral, GameAnalytics, Nativex, Mindworks Production, Playturbo Automation, and XMP Cross-channel Marketing Management. The firm operates through the Advertising Technology and Marketing Technology Business segments. The Advertising Technology Business segment provides its customers globally with mobile advertising services through a programmatic advertising platform and affiliate ad-serving platform. The Marketing Technology Business segment provides its customers globally with mobile application data analytics service through SaaS platforms of the group and cloud-native technology services, and also develops and sells customised data analytics software, and authorises customers to use the group’s SaaS platforms. The company was founded by Wei Duan and Xiao Huan Cao on April 16. 2018 and is headquartered in Singapore.